为您找到课程结果约 546

日本大众文化
国家级
开课中

北京科技大学
28人评价(173)人学习
1)课程内容包括四个专20讲,涉及日本广告文化,化妆文化,色彩文化,日本都市文化,家庭文化,垃圾文化,礼仪文化,饮食文化,日本医疗养老,皇室文化,匠人精神,二次元世界,动漫文化,日本住宅文化,寺院文化,诗歌俳句以及东野圭吾的推理世界等当下各种热门的日本文化体裁。 2)本课程每讲课程的形式为授课教师12分钟在线讲解和3分钟的主讲教师外教对谈环节,此外,主讲教师会根据上课内容安排线上讨论答疑、课外作业等教学任务。本课程主要采用中文授课的方式,非常适合各类学习者了解日本当下文化。同时,视频中全程附有中日双字幕,外教参互动,也非常适合日学习者使用。 3)本课程作为学生的素质拓展课程,通过在线学习,达到基础课程的学习目标。本课程力求深入浅出,通过混合式教学方法,旨在使学习者掌握基本的人文素养,并具有跨文化交际能力,为学习者深入学习奠定文化方面的基础。

理解当代中国:新质生产力
开课中

北京邮电大学
0人评价(54)人学习
您将通过杭州城市大脑系统,看到新智联的突破,感受其融合5G、AIoT大数据实现城市治理数字化升级的民生价值;借助比亚迪新能源汽车产业链,了解新智造的发展,见证中国从“制造大国”向“制造强国”的转型历程;走进库布其沙漠光伏治沙项目,体悟新能源的实践,领略“上发电、下治沙”模式实现生态经济双赢的绿色力量;认识以国产大飞机C919关键材料自主攻关为代表的新材料突破,明确高端材料自主可控对制造强国建设的战略意义;感受以中国北斗卫星导航系统为代表的新海空探索,见证航天科技赋能全球发展的时代景。这些实践生动展现了新质生产力的丰富内涵实施路径,彰显了中国以科技创新驱动发展转型、以新质生产力赋能中国式现代化、全面推进中华民族伟大复兴的宏伟目标。 【About This Course】 This course centers on the core connotations of new quality productive forces, offering an in-depth exploration of the innovative pathways within five key domains: new intelligent connectivity, new smart manufacturing, new energy, new materials, and new frontiers of sea, air, and space. You will explore breakthroughs in new intelligent connectivity through the case of Hangzhou’s City Brain system, and appreciate its value for people’s livelihoods as it integrates 5G, AIoT, and big data to achieve a comprehensive digital upgrade of urban governance. You will examine the development of new smart manufacturing represented by BYD’s new energy vehicle industrial chain, witnessing the qualitative leap of China’s manufacturing industryfrom “big” to “strong.” You will gain insight into new energy practices typified by the Kubuqi Desert photovoltaic desert control project and understand the model of “power generation above and ecological restoration below,” which achieves both ecological and economic benefits. You will understand breakthroughs in new materials represented by China’s domestically developed large passenger aircraft C919, clarifying the strategic significance of self-reliance in high-end materials for building a strong manufacturing nation. You will engage with explorations in the new frontiers of sea, air, and space exemplified by China’s BeiDou Navigation Satellite System, witnessing the contemporary landscape in which aerospace technologies empower global development. Together, these practices vividly demonstrate the rich connotations and implementation pathways of new quality productive forces, highlighting China’s overarching goals of driving development transformation through scientific and technological innovation, empowering Chinese modernization with new quality productive forces, and comprehensively advancing the great rejuvenation of the Chinese nation. 【课程特色】 1. 系统阐释中国式现代化,以叙事方式增强传播效能 2. 汇聚权威外专家,构建高水平课程建设团队 3. 融入多元国际声音,增强课程亲和力可信度 【Course Highlights】 1. Narrative-Driven Learning: Explains Chinese modernization systematically through engaging storytelling rather than dry theory. 2. Expert Team: Developed by a team of experienced language and culture experts. 3. Global Perspectives: Incorporates diverse international viewpoints to enhance relatability and credibility. 【主讲教师】 张钫炜 北京邮电大学 【Instructor】 Zhang Fangwei, Beijing University of Posts and Telecommunications

理解当代中国:文化自信
开课中

上海商学院
0人评价(178)人学习
本课程围绕文化自信这一主,通过五个精彩篇章展开探讨。你将了解孔子"先富后教"的思想如何启迪现代教育改革,促进教育公平;体会儒家"仁政"思想如何转化为以人民为中心的现代发展理念,改善14亿人民的生活;见证故宫文物、敦煌壁画实现数字化重生,古老神话通过创意叙事和中国动漫产业的实现飞跃引发全球共鸣;体验"和而不同"的哲学思想如何促进56个民族共生共荣;理解"天下大同"理想如何塑造人类命运共同体理念,通过"一带一路"等倡议推动全球协作。五个篇章诠释了中国式现代化的独特路径,展现了当代中国从深厚文化传统中汲取智慧,将永恒哲理时代需求相融合,为全球对话全人类的共同繁荣作出贡献。   【About This Course】 How does the Chinese civilization, which spans over five millennia draw upon its profound heritage to modernize on its own terms and offer insights for global development? This course unpacks this question through five engaging episodes centered on cultural confidence. You will explore diverse dimensions where tradition converges with innovation: - Education: Discover how the ancient philosophy of educating people after they are enriched informs modern educational reforms and promote equality. - Governance: See how the Confucian concept of benevolent governance translates into the modern people-centered philosophy of development that improves the lives of 1.4 billion citizens of China. - Cultural Preservation: Witness the digital rebirth of treasures from the Palace Museum to Dunhuang murals, and how ancient myths find new global resonance through creative storytelling and the quantum leap in China’s animation industry. - Ethnic Harmony: Experience how the philosophy of "harmony without uniformity" enables 56 ethnic groups to thrive together, as seen in the communities of Lijiang in Yunnan province, Inner Mongolia Autonomous Region, and Xinjiang Uygur Autonomous Region. - Global Vision: Understand how the enduring ideal of universal harmony shapes the modern vision of of building a community with a shared future for humanity, with endeavors like the Belt and Road Initiative fostering worldwide collaboration. These narratives reveal a Chinese approach to modernity: one that is guided by and continues to draw vitality from its profound cultural legacy. It blends timeless wisdom with contemporary relevance to contribute to global dialogue and shared prosperity.   【课程特色】 1. 系统阐释中国式现代化,以叙事方式增强传播效能 2. 汇聚权威外专家,构建高水平课程建设团队 3. 融入多元国际声音,增强课程亲和力可信度   【Course Highlights】 1.Narrative-Driven Learning: Explains Chinese modernization systematically through engaging storytelling rather than dry theory. 2.Expert Team: Developed by a team of experienced language and culture experts. 3.Global Perspectives: Incorporates diverse international viewpoints to enhance relatability and credibility     【主讲教师】 段俊晖 上海商学院   【Instructor】  Duan Junhui, Shanghai Business School

理解当代中国:生态文明建设
开课中

北京第二外国语学院
0人评价(27)人学习
【课程简介】 本课程围绕人自然和谐共生的核心理念,深入解读中国生态文明建设的实践路径全球意义。您将看到浙江安吉余村通过“绿水青山就是金山银山”理念实现生态经济双赢的转型实践,见证北京蓝天保卫战如何通过精准治理改善空气质量,了解三代塞罕坝人创造世界最大人工林海的奇迹,感受新能源汽车如何推动城市可持续发展的探索,也能知晓中国在联合国大会上提出“碳达峰、碳中和”目标推动全球环境治理的担当。这些实践生动诠释了生态文明理念的丰富内涵,展现了中国式现代化是人自然和谐共生的现代化。中国以生态优先、绿色发展的现代化路径,为全球可持续发展贡献了中国智慧实践方案。 【About This Course】 This course centers on the core concept of harmonious coexistence between humanity and nature, offering an in-depth interpretation of China’s ecological civilization practices and their global significance. You will explore the transformative practices of Yucun Village in Anji, Zhejiang, where the concept of “Lucid waters and lush mountains are invaluable assets” has achieved a win-win outcome for ecology and economy. You will witness how Beijing’s fight for blue skies has improved air quality through precise governance, learn about the miracle created by three generations of people in Saihanba who built the world’s largest man-made forest, and experience how new energy vehicles are driving urban sustainable development. Additionally, you will understand China’s commitment to global environmental governance through its “peak carbon and carbon neutrality” goals proposed at the United Nations General Assembly. These practices vividly illustrate the rich connotations of the ecological civilization concept and demonstrate that Chinese modernization is a modernization of harmonious coexistence between humanity and nature. By prioritizing ecology and pursuing green development, China’s modernization path contributes Chinese wisdom and practical solutions to global sustainable development.     【课程特色】 1. 系统阐释中国式现代化,以叙事方式增强传播效能 2. 汇聚权威外专家,构建高水平课程建设团队 3. 融入多元国际声音,增强课程亲和力可信度   【Course Highlights】 1. Narrative-Driven Learning: Explains Chinese modernization systematically through engaging storytelling rather than dry theory. 2. Expert Team: Developed by a team of experienced language and culture experts. 3. Global Perspectives: Incorporates diverse international viewpoints to enhance relatability and credibility.     【主讲教师】 彭天洋  北京第二外国学院   【Instructors】 Peng Tianyang, Beijing International Studies University

理解当代中国:人类命运共同体
开课中

外交学院
1人评价(72)人学习
您将看到中国推动沙特阿拉伯和伊朗复交引领中东和平和解的实践,见证中国杂交水稻落地马达加斯加筑牢当地粮食安全的成果,了解肯尼亚蒙内铁路项目助力非洲互联互通经济增长的范例,感受中方援助柬埔寨吴哥古迹修复促进文明交流互鉴的担当,也能知晓中国企业在加纳港实施海龟保护计划守护生态的行动。这些实践生动诠释了人类命运共同体理念的丰富内涵,也印证其中国式现代化的紧密关联,中国式现代化的和平发展底色实践成果,正是构建人类命运共同体的坚实支撑生动践行。 【About This Course】 This course focuses on the concept of building a Community with a Shared Future for Humanity, providing an in-depth explanation of China’s vision and approach to creating a clean and beautiful world characterized by lasting peace, common security, common prosperity, openness and inclusiveness. You will learn about China’s efforts in facilitating the normalization of diplomatic relations between Saudi Arabia and Iran, which has brought peace and reconciliation to the Middle East. You will also witness success stories such as the hybrid rice program in Madagascar, the Nairobi–Mombasa Railway, and the restoration of Angkor Wat in Cambodia—all of which have made remarkable contributions to global security and prosperity. In addition, you will explore initiatives by Chinese enterprises in Ghana to protect sea turtles and preserve local ecosystems. These practices vividly illustrate the rich meaning of building a Community with a Shared Future for Humanity and underscore its close connection to Chinese modernization. The peaceful nature and practical achievements of Chinese modernization serve as a solid foundation and vivid embodiment of building a Community with a Shared Future for Humanity. 【课程特色】 1. 系统阐释中国式现代化,以叙事方式增强传播效能 2. 汇聚权威外专家,构建高水平课程建设团队 3. 融入多元国际声音,增强课程亲和力可信度 【Course Highlights】 1. Narrative-Driven Learning: Explains Chinese modernization systematically through engaging storytelling rather than dry theory. 2. Expert Team: Developed by a team of experienced language and culture experts. 3. Global Perspectives: Incorporates diverse international viewpoints to enhance relatability and credibility. 【主讲教师】 孙吉胜 外交学院 【Instructor】 Sun Jisheng, China Foreign Affairs University

理解当代中国:青年使命
开课中

北京外国语大学
0人评价(97)人学习
【课程简介】 本课程通过展现中国青年在乡村振兴、科技创新、生态文明、教育扶助、全球合作等领域的实故事,深度探讨青年一代如何将个人理想融入国家发展大局。您将看到一位耶鲁毕业生选择扎根偏远乡村贡献力量,见证青年科学家研发手翻译机器人以科技消除隔阂,感受三代人用智慧科技将沙漠变绿洲的坚守,体会音乐教师用艺术点燃山区孩子自信的教育情怀,并了解中国青年在海外通过篮球教学、中医分享等方式搭建友谊桥梁的实践。这些故事共同诠释了新时代中国青年“有理想、敢担当、能吃苦、肯奋斗”的精神内核,展现了他们将个人奋斗国家发展、全球责任相结合,在实现民族复兴的征程中贡献青春力量的生动实践。   【About This Course】 How does the younger generation align personal aspirations with national development? This course explores that question through real-life stories of Chinese youth engaged in rural revitalization, technological innovation, environmental protection, and global cooperation. You will meet diverse individuals, including: A Yale graduate who chose to serve in remote villages. Young scientists developing sign language robots to bridge communication gaps. Three generations of a family transforming deserts into oases through wisdom and technology. A music teacher igniting confidence in children from mountainous regions. Youth building international bridges through sports and Traditional Chinese Medicine. These stories illustrate the spirit of the new era: having ideals, taking responsibility, enduring hardships, and striving for excellence. They showcase how young individuals are contributing their energy to the journey of China’s rejuvenation.   【课程特色】 1. 系统阐释中国式现代化,以叙事方式增强传播效能 2. 汇聚权威外专家,构建高水平课程建设团队 3. 融入多元国际声音,增强课程亲和力可信度   【Course Highlights】 1.Narrative-Driven Learning: Explains Chinese modernization systematically through engaging storytelling rather than dry theory. 2.Expert Team: Developed by a team of experienced language and culture experts. 3.Global Perspectives: Incorporates diverse international viewpoints to enhance relatability and credibility.   【主讲教师】 翟峥 北京外国大学 文丽 北京外国大学   【Instructors】 Professor Zhai Zheng, Beijing Foreign Studies University Associate Professor Wang Wenli, Beijing Foreign Studies University

公众演讲
国家级
开课中

郑州大学
33人评价(332)人学习
【课程简介】 在全球化日益发展的今天,英演讲的能力正受到前所未有的重视。外企求职、发布产品路演、发表学术研究成果……这些都需要我们具备一定的演讲能力。可是,现在的你是否有信心用英演讲?你是否迫切想提升自己的英“言值”? 我们将通过32节视频课程、31项行动小步骤、两节导师辅导课和之匹配的讨论、单元测试、期中期末考试等,帮助同学们跟老师一起碰撞思想的火花、及时检验学习成果,最终助你早日实现愿望! 【课程特色】 •    内容丰富、趣味性强:32节视频课程的讲解采用人秀、情景演绎、角色扮演等多种形式开展,结合大量示范性视频、动画、片,让学习之旅轻松有趣,让学生快乐习得演讲方法和技巧。•    结构清晰、循序渐进: 课程包括31项行动小步骤,用行动清单(to-do list)串联核心内容。学生可以直观感受每周学习目标,按照课程阶段完成学习任务,并不断获得成就感,从而顺利完成学业。•    特色辅导、如虎添翼:课程特别包括两节导师辅导课,这两节辅导课由来自英国南安普顿大学(University of Southampton)写作中心的教授倾情打造,帮助学生脱离演讲稿写作困境,助力开阔思路。 【主讲教师】 赵丹,郑州大学讲师,曾获河南省“教学标兵”称号,主要承担非英专业本科生以及研究生英教学任务。 志伟,郑州大学教授,河南省“五一劳动奖章”获得者,主要承担英专业本科生及研究生教学科研工作。 李艳芳,博士毕业于上海外国大学,研究领域为言学应用言学方向。郑州大学副教授,曾获河南省“教学先进个人”称号,主要承担英专业教学科研工作,主要教授英公众演讲,基础英写作,精读等课程。 声明:本课程全部片、视频均用于教学活动,如有版权及其他问,请发邮件至zhaodansky@163.com进行沟通。

市场营销英
国家级
开课中

广东外语外贸大学
23人评价(92)人学习
课程特色 课程内容丰富,视频制作精良         课程覆盖知识面广,内容涵盖:基本概念、营销组合、营销策略、营销环境分析、市场细分、产品组合、产品线组合、新产品开发、品牌建设、客户关系管理、营销道德、可持续营销、产品生命周期、消费者市场及商业市场,媒体策略,在线营销及社交媒体营销、国际化营销等。视频风格清新、动感,时代特色鲜明,符合当代大学生审美。   课程结构合理,学习环节科学     课程设置科学、合理,循序渐进、逐步深入,课程从基本概念入手,到市场营销实操和管理,佐以丰富的例证,让学习更加有效地发生。   案例实丰富,理论实践相结合     每个单元中,在讲解完相关知识后,在阅读材料中都配有实案例。这些案例在生动、形象诠释知识点的同时,也帮助学生体验商务交往的实情境。   作业形式创新,言专业并重          课程作业形式为听录音、做听写。可下载录音文件后提交听写作业。这样的设计兼顾言技能提升和专业知识掌握:一方面,帮助学习者把单词发音、拼写和意义间关联起来,并促进学习者精准掌握法,提高言能力;另一方面,听写材料是对市场营销知识概括总结,有助于巩固知识。   课堂讨论深入,培育思辨能力         课程精心设计了讨论话,通过讨论问鼓励学生独立思考,形成批判思维能力。课程团队的老师们将关注讨论,并给予反馈和引导,期待在讨论中学习者撞击出精彩的思维火花! (* 因教学需要,本课程视频中有部分资料直接引自互联网,在此对相关资料所有方表示诚感谢!若资料涉及版权问,还请联系课程团队予以妥善解决。)   授课教师 刘亮星,广东外外贸大学英专业副教授,硕士生导师。昆士兰大学商学院市场营销系访问学者。曾获BEC Higher A等证书,微课大赛冠军。刘老师讲授《市场营销英》、《商务英》等课程多年。科研方面,他主持广东省教改项目两项、在线课程一项;他还是广东省教学团队骨干成员。刘老师业余时间还开办了微信公众号“米糕商务英充电站”。此外,刘老师还是两个孩子的父亲,他热爱家庭、热爱生活,也是一位马拉松爱好者。 邓谊,邓谊,广东外外贸大学讲师,伦敦大学亚非学院硕士,香港理工大学博士。曾获英国9th DICOEN Early Career Award,湖南省教学竞赛三等奖,拥有BEC高级证书。邓老师的研究领域包括:多模态商务和机构话研究、用学和跨文化交际。她主讲工商管理、国际贸易以及商务英等课程,教学经验丰富。   课程大纲 Chapter 1 Marketing Basics Unit 1 What is Marketing and Marketing Process Unit 2 Customer Needs Unit 3 The Changing Marketing Landscape Chapter 2 Company and Marketing Strategy   Unit 4 Marketing Mix Unit 5 Marketing Strategy Unit 6 Business Portfolio and BCG  Chapter 3 Analysing the Marketing Environment  Unit 7 SWOT Analysis Unit 8 The Macroenvironment and Microenvironment Chapter 4 Managing Marketing Information to Gain Customer Insights.  Unit 9 Marketing Research Unit 10 Marketing Information and Customer Insights Chapter 5 Understanding Customers and Buyer Behaviour  Unit 11 The Buyer Decision Process Unit 12 Consumer Markets and Consumer Buyer Behaviour Unit 13 Business Market and Business Buyer Behaviour Chapter 6 Designing a Customer-Driven Marketing Strategy  Unit 14 Market Segmentation Unit 15 Market Targeting Unit 16 Customer Loyalty Chapter 7 Products, Services & Brands Unit 17 Product and Service Decisions Unit 18 Product Mix and Product Line Decisions Unit 19 Branding Strategy: Building Strong Brands Chapter 8 New Product Development and Product Life-Cycle Strategies  Unit 20 New Product Development Process Unit 21 Product Life-Cycle Strategies Chapter 9 Pricing Issues Unit 22 Definition of Price and Major Pricing Strategies  Unit 23 Other Considerations Affecting Price Decisions Chapter 10 Marketing Channels: Delivering Customer Value Unit 24 Supply Chains and Marketing Channels Unit 25 Retailing and Wholesaling Chapter 11 Engaging Customers Unit 26 Media Strategy Unit 27 Public Relations Unit 28 Customer Relationship Management Chapter 12 Personal Selling and Sales Promotion Unit 29 Personal Selling and Managing the Sales force Unit 30 Sales Promotion Chapter 13 Direct, Online, Social Media & Mobile Marketing  Unit 31 Buzz Marketing Unit 32 Digital and Social Media Marketing Chapter 14 Marketing Budget and Legal Aspects Unit 33 Marketing Budget Unit 34 Legal Aspects of Marketing Chapter 15 The Global Marketplace  Unit 35 Global Marketing and Its Environment Unit 36 Decision on Global Marketing Issues Chapter 16 Sustainable Marketing: Social Responsibility and Ethics Unit 37 Market Ethics Unit 38 Sustainable Marketing

IT行业职场英
国家级
开课中

大连理工大学
34人评价(157)人学习
“IT行业职场英”,是面向计算机科学技术、软件工程等相关专业学生开设的一门通识公共基础类课程。 2.  本课程依托《IT行业职场英》教材,涵盖IT职场的四大主:行业概览、行业特色、行业沟通以及精英之路,共12个单元的内容。  3.  每个单元的学习,又包括为4个子模块,即行业文化阅读模块、基本技能训练模块、精英提升模块和单元测验模块。 每个单元都由单元概述视频开始,进入行业文化阅读模块,其中两篇文章各有侧重,概念学习文章侧重行业概念和行业文化,案例学习文章侧重行业商务活动实例和行业影响,形成理论和案例的互补。 技能训练模块包括听、说、读、写技能的综合学习,既涵盖单词、句子的发音训练,也包括职场听力技能训练;既为你提供职场有效阅读技巧和秘笈,也带你学习商务写作规约和专业表达。 精英提升模块提供延伸阅读和学习,由来自哈佛商业评论的专业文章和IT行业领军人物的精彩视频组成,帮助你思考、分析、对比,从而形成独立的判断和决策。 实战训练模块呈现在单元作业栏目下,需要你在完成行业文化阅读、延伸阅读和学习之后,进行更多背景资料查询,完成并提交基于各个单元行业主的演讲视频。 单元测验模块提供配套测试帮助同学们深入理解文章。 二、课程组织形式 1.  本课程建议学时48学时,学习周数为12周,每周3-5学时。 2.  本课程教学环节以知识点为单位组织,知识点分为核心知识点和自学知识点两类。核心知识点是授课内容的重点部分,包括视频和ppt两种资源;自学知识点为授课内容的其他基本内容,由PDF文档阅读材料、视频学习资料等形式体现。  三、课程学习形式 分为2个部分: 1.  线上学习热身:按照教学进度,学生进行线上核心知识点视频学习,学习自学知识点,以及阅读推荐资料等,并完成测试。 2.  线上师生讨论:教学团队将安排教师值班、答疑,及时回答学生问,和学生进行深入讨论。 四、课程资源 1.  本课程授课资源包括知识点授课视频、推荐阅读材料、习;对应的自学知识点;同时还将提供翻转课堂实施建议(含讨论内容、测试内容等)。 2.  课程参考教材:《IT行业职场英》,宇、周纯岳主编,大连理工大学出版社出版。

理解当代中国:全面依法治国
开课中

华东政法大学
0人评价(47)人学习
【课程简介】 本课程致力于构建理解中国特色社会主义法治体系的清晰理论框架,系统阐释其文化根基核心要素,内容涵盖从国内治理到全球视野的多元议。课程深入剖析中国法治建设历经的三个重要阶段及其开创性成就,系统讲解从“以法治国”到“依法治国”再到“全面依法治国”的历史性演进,深刻展现法治为中国式现代化提供的重要制度支撑治理保障。   【About This Course】 This course provides a clear framework for understanding China’s rule of law. It systematically explores the cultural foundations and key components of China’s rule of law, covering topics from domestic governance to a global perspective. It shows the groundbreaking progress and achievements made through three stages in strengthening the rule of law: from “govern the country by law” to “govern based on the rule of law” and further to “advance law-based governance.” It helps students comprehensively understand how the rule of law fundamentally supports Chinese modernization.   【课程特色】 1. 系统阐释中国式现代化,以叙事方式增强传播效能 2. 汇聚权威外专家,构建高水平课程建设团队 3. 融入多元国际声音,增强课程亲和力可信度   【Course Highlights】 1.Narrative-Driven Learning: Explains Chinese modernization systematically through engaging storytelling rather than dry theory. 2.Expert Team: Developed by a team of experienced language and culture experts. 3.Global Perspectives: Incorporates diverse international viewpoints to enhance relatability and credibility.   【主讲教师】 伍巧芳 华东政法大学   【Instructor】 Wu Qiaofang, East China University of Political Science and Law